Brevo vs Campaign Monitor
Detailed comparison between Brevo and Campaign Monitor. Which one to choose for your project?
B
Brevo
4.5/5 · 0
C
Campaign Monitor
4.3/5 · 1.2k
Compare features, prices and use cases below →
Head to Head
Brevo
The all-in-one marketing CRM platform with generative AI
4.5/5 Catalogue score: 4.5/5. No sourced user reviews.
Price
Free plan; From $9/mo Key features
- Responsive templates, advanced segmentation and built-in AI Email Writer
- Visual workflows with unlimited triggers, conditions and actions
- Native multi-channel communication in the same tool
- Contact, pipeline and sales task management at no extra cost
Campaign Monitor
Email marketing with AI, automation and polished design
4.3/5 Third-party rating: 4.3/5 (1,220).
Price
From $12/mo Key features
- Elegant visual builder to create responsive emails without coding
- Visual workflows triggered by behavior, date or lifecycle stage
- Dynamic segments based on engagement, purchases and contact data
- Generates emails, subject lines and CTAs in your brand voice
Brevo vs Campaign Monitor, Specs at a glance
| Criteria | Brevo | Campaign Monitor |
|---|---|---|
| Rating | Catalogue score: 4.5/5. No sourced user reviews. | Third-party rating: 4.3/5 (1,220). |
| Pricing model | freemium | free trial |
| Starting price | Free plan; From $9/mo | From $12/mo |
| Free plan | Yes | No |
| Best for | European SMBs, e-commerce and creators wanting a complete marketing platform with accessible pricing and GDPR compliance | Design-conscious brands and agencies wanting elegant emails with automation and AI assistance, without managing code |
Brevo, Pros and Cons
Pros
- Free plan with 300 emails/day, unlimited contacts
- Pricing by send volume (vs Mailchimp by contacts), much cheaper
- Native GDPR compliance (based in France)
- AI Email Writer included in all paid plans
- CRM, SMS and WhatsApp included at the same price
Cons
- Variable deliverability on new accounts
- Templates less polished than Mailchimp
- Advanced reporting on higher plans
- Support limited to chat on lower plans
Campaign Monitor, Pros and Cons
Pros
- One of the most polished drag-and-drop builders on the market
- Professionally designed templates suited to any brand
- AI assistant for writing and subject line optimization
- Subject line optimizer based on your real open-rate data
- Solid deliverability and reliable sending infrastructure
Cons
- Priced by contact count, becomes expensive at scale
- Notable price increases since the 2025 Marigold rebrand
- No permanent free plan, only a 30-day trial
- CRM and SMS features less developed than competitors
Frequently asked questions
Which one is cheaper: Brevo or Campaign Monitor?
Brevo: Free plan; From $9/mo. Campaign Monitor: From $12/mo. Brevo has the lower listed paid entry price.
Does Brevo or Campaign Monitor offer a free plan?
Brevo offers a free plan. Campaign Monitor is paid only: From $12/mo.
Which has the higher user rating, Brevo or Campaign Monitor?
Brevo: Catalogue score: 4.5/5. No sourced user reviews. Campaign Monitor: Third-party rating: 4.3/5 (1,220). Choose according to your use case; the rating alone does not determine the best fit.
What is Brevo best for compared to Campaign Monitor?
Brevo is best for european smbs, e-commerce and creators wanting a complete marketing platform with accessible pricing and gdpr compliance. Campaign Monitor is best for design-conscious brands and agencies wanting elegant emails with automation and ai assistance, without managing code. Choose based on which use case matches your needs.
Should I choose Brevo or Campaign Monitor?
Brevo: European SMBs, e-commerce and creators wanting a complete marketing platform with accessible pricing and GDPR compliance. Campaign Monitor: Design-conscious brands and agencies wanting elegant emails with automation and AI assistance, without managing code. Choose according to your use case; the rating alone does not determine the best fit.
Choose according to your use case; the rating alone does not determine the best fit.
