Updated May 2026

Recraft Review · 2026 — Pricing, Features & Alternatives

The AI design platform that generates raster images and editable SVG vectors from text

4.6

/5 · 74

Free plan Model Freemium

Recraft is an AI design platform that generates photorealistic raster visuals and, rarely, editable SVG (and Lottie) vectors directly from a prompt. It offers reusable brand styles (built from reference images, no training), design-ready mockups and editing tools (background removal, upscale, eraser). Its Recraft V3 model topped the Artificial Analysis text-to-image leaderboard. Available for free (50 credits/day, watermarked and public images) or by subscription (Basic $10/mo, Advanced $27/mo, Pro $48/mo) unlocking ownership, commercial rights and SVG export.

4.6

Our verdict

Recraft is an excellent choice for designers, brands and creative teams who want to generate both raster visuals and editable svg vectors in a single tool.

Best for: Designers, brands and creative teams who want to generate both raster visuals and editable SVG vectors in a single tool

Try Recraft

Features of Recraft

Raster image generation

Creates photorealistic visuals with strong control over art direction and composition

Editable SVG and Lottie vectors

Generates native SVG (and Lottie) vector graphics ready to edit, with typography

Custom brand styles

Create reusable styles from reference images, without model training

Design-ready mockups

Generates and applies visuals onto ready-to-use mockups

Image editing tools

Background removal, creative upscale and eraser to retouch visuals

Style and composition control

Adjust style, palette, position and size of elements for a controlled output

Generation API

Embed Recraft image and vector generation into your own products

Pros and Cons

Pros

Generates native editable SVG (and Lottie) vectors, rare among AI models
Recraft V3 topped the Artificial Analysis text-to-image benchmark
Reusable brand styles without model training
Full suite: raster, vectors, mockups and editing in one tool

Cons

The free plan watermarks images and makes them public (owned by Recraft)
Commercial rights and SVG export are reserved for paid plans
Credit system: a vector or mockup uses 2 credits, an upscale uses 20

Use Cases

Logos, icons and editable SVG vector illustrations Consistent brand visuals via reusable styles Design-ready product and packaging mockups Marketing and social media assets from a prompt

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The AI design platform that generates raster images and editable SVG vectors from text

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Alternatives to Recraft

Ideogram

The AI image generator that masters text rendering

4.3/5

Leonardo.ai

The AI image generation platform for creatives

4.5/5

Adobe Firefly

Adobe's generative AI, safe for commercial use

4.5/5

Midjourney

The reference in AI image generation

4.4/5

See all alternatives to Recraft → Recraft vs Ideogram Recraft vs Leonardo.ai

Frequently Asked Questions

Is Recraft free?

Yes, Recraft offers a free plan. Paid plans start at $10/mo and unlock advanced features.

Who is Recraft for?

Designers, brands and creative teams who want to generate both raster visuals and editable SVG vectors in a single tool. Recraft is particularly suited for: Logos, icons and editable SVG vector illustrations, Consistent brand visuals via reusable styles, Design-ready product and packaging mockups.

What are the best alternatives to Recraft?

The main alternatives to Recraft are: Ideogram, Leonardo.ai, Adobe Firefly, Midjourney. Each has its strengths — check our dedicated page for a detailed comparison.

Is Recraft reliable and secure?

Recraft is rated 4.6/5 based on 74 reviews. Reviews are aggregated from G2, Capterra, Trustpilot and Product Hunt.

Can I use Recraft images commercially?

Commercial usage terms vary by tool and plan. Check the license terms of Recraft before any commercial use. Paid plans generally offer full commercial rights.